The Knowledge Hour | July
Pricing
REGISTER ONLINE by 4:30 PM 7/23: Members, No Fee; Nonmembers, $25
The NJSWC Knowledge Hour virtual sessions are held throughout the year.
Join us for this NJSWC virtual session!
DATE: Thursday, July 24 | TIME: 12:00 to 1:00 PM
The Knowledge Hour: Marketing Strategy
Stop Wingin’ It: A Practical Guide to
Small Business Marketing Strategy
Is your marketing ad hoc? Do you take advantage of marketing opportunities that come along without having a marketing master plan?
Join us as two experienced marketers offer their take on the most commonly asked questions small business owners have about marketing their business. By the end of this session you should have enough information and insight to begin to create a marketing strategy for growth.
We’ll address these questions:
- What happens if I don’t have a marketing strategy?
- How do I figure out who my customer is?
- Do I need to be on every marketing channel?
- How much of my marketing should be digital and how much “traditional?”
- How much should my marketing budget be?
- When should I get help?
Join Cecelia Henderson of Marketing Edge Advantage LLC, and Susana Fonticoba of Clear Path Strategy LLC for a interactive session.
These monthly interactive NJSWC Knowledge Hour virtual sessions provide insight from the presenters and by interactions with each other. Event Format: 5 minute intro, 30 minute presentation, and remaining time for Q&A.
Presenters
Susana Fonticoba
Business Growth Strategist
Clear Path Strategy LLC
Cecelia Henderson
Digital Marketing Consultant
Marketing Edge Advantage LLC
Session Coordinator
Tanesha Halstead
CEO & Founder
Virtually Centered Solutions LLC
We encourage women business owners (members and nonmembers) to participate in these virtual sessions throughout the year.
We hope to see you there!
The NJ State Women's Chamber of Commerce focuses on building business relationships and supporting business ownership by women.
Women business owners and entrepreneurs are encouraged to attend, but all are welcome.